Wood Carvings and STL Files Store
The Challenge
The Wood Wonders Workshop project required the creation of a platform that simultaneously offers physical products (professional wood carving and interior design) and digital products for download (STL files for CNC routers).
The main business requirement was for the site to serve international clients. This necessitated a complete bilingual structure (fully translated into English and Bulgarian) and seamless integration with payment systems that process transactions securely and lightning-fast.
Design and Identity
Since the brand is tied to woodworking and classic craftsmanship, we built a user interface in warm, earthy, and wood-like tones. The goal was to create a sense of luxury, warmth, and hand-crafted quality.
Extracted Color Palette
The Technical Solution
We harnessed the power of WooCommerce to build the hybrid sales system. We developed a Custom Checkout that adapts depending on whether a digital or physical product is in the cart, removing unnecessary shipping fields when purchasing files.
We integrated the Stripe API for seamless credit and debit card payments. Additionally, we implemented full SEO optimization to properly index the product catalogs in Google across multiple languages.
Results
The site provides an intuitive experience for both B2C clients looking for interior panels and B2B users purchasing STL models for manufacturing. Navigation is clean, and the loading speed is optimized to the max thanks to the lightweight architecture and the absence of unnecessary plugins.